The MSc in Marketing with Digital Strategy at Edinburgh Napier University provides students with essential digital marketing skills and strategic insights to excel in the evolving digital business landscape. The program emphasizes practical application, data-driven decision-making, and strategic thinking to prepare graduates for contemporary marketing challenges.

  • Edinburgh, Scotland, United Kingdom
  • 1 year
  • On Campus
  • ₹23,57,558/Year

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Program Overview

The MSc in Marketing with Digital Strategy at Edinburgh Napier University provides students with essential digital marketing skills and strategic insights to excel in the evolving digital business landscape. The program emphasizes practical application, data-driven decision-making, and strategic thinking to prepare graduates for contemporary marketing challenges.

QS World Ranking

Not Available in Not Available

Class Size

400 Students

Key Features

Specializations Available

AI/ML, Systems, Theory, Human-Computer Interaction

Research Opportunities

Access to cutting-edge research labs and industry partnerships

Admission Requirements

TOEFL®

80.0

Key Dates

Application Start time & Deadline

Starting 2025-09-01

Apply before 2125-04-18

Program Start

Unknown

Programme Structure

Modules include:Consumer BehaviourDigital Analytics StrategyDigital Marketing StrategyMarketing CommunicationsPrinciples and Practice of MarketingSocial Media and Content MarketingStrategic Brand ManagementCheck out the full curriculumVisit programme website

Program Highlights

  • Comprehensive curriculum covering all key topics
  • Hands-on projects and real-world case studies
  • Expert faculty with industry experience
  • Career support and placement assistance

Academic Requirements

GPA
3.0

English Language Requirements

TOEFL®
80.0
Overall Score

Additional Requirements

    Applicants must hold a Bachelor's (Honours) Degree with a minimum classification of 2:2 or higher. Candidates from any discipline are eligible, provided they demonstrate digital literacy and skills from the outset. Consideration may be given to applicants with substantial professional experience in lieu of formal qualifications. International qualifications are welcomed, and prior digital competency is essential for admission.

Course Fees

₹23,57,558/Year
Annual Fee

1 year
Total Duration

Living Costs

    No Living costs available.

University Scholarships

No University Scholarships Available

External Scholarships

Rochelle Nicolette Perry Memorial Scholarship

N/A

Amount

1250 USD

Deadline

Not specified

Organization of American States (OAS) Academic Scholarship Program

N/A

Amount

Various benefits

Deadline

Not specified

Master's Scholarship

N/A

Amount

Various benefits

Deadline

Not specified

Denise Halbach Performance Scholarship

N/A

Amount

2000 USD

Deadline

15 Apr 2025

Thomas Jefferson Prize in United States History

N/A

Amount

300 EUR

Deadline

Anytime

Eligibility Requirements

    No Eligibility Requirements Available

Application Process

    No Application Steps Available

News About Abroad

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