Marketing Analytics
Unknown, United Kingdom
The MSc in Marketing Analytics at the University of Southampton equips students with industry-specific skills to leverage data for strategic marketing decision-making. The program emphasizes multi-channel data analysis, interpretation of large datasets, and the application of advanced analytics tools, including social media data analysis and text mining, to inform marketing strategies in diverse sectors.
- Unknown, United Kingdom
- 12 months
- On Campus
- ₹33,88,125/Year
Pros & Cons
Not enough reviews to generate pros and cons
Program Overview
The MSc in Marketing Analytics at the University of Southampton equips students with industry-specific skills to leverage data for strategic marketing decision-making. The program emphasizes multi-channel data analysis, interpretation of large datasets, and the application of advanced analytics tools, including social media data analysis and text mining, to inform marketing strategies in diverse sectors.
QS World Ranking
Not Available in Not Available
Class Size
400 Students
Key Features
Specializations Available
AI/ML, Systems, Theory, Human-Computer Interaction
Research Opportunities
Access to cutting-edge research labs and industry partnerships
Admission Requirements
TOEFL®
92.0
Key Dates
Application Start time & Deadline
Starting 2025-09-01
Apply before 2025-08-01
Program Start
01-09-2026
Programme Structure
Courses include: Building Customer Insight Marketing Analytics & Visualizations Research Methods for Marketing Integrated Marketing Communication Design Digital and Media Analytics
Program Highlights
- Comprehensive curriculum covering all key topics
- Hands-on projects and real-world case studies
- Expert faculty with industry experience
- Career support and placement assistance
Academic Requirements
GPA
3.5
English Language Requirements
TOEFL®
92.0
Overall ScoreAdditional Requirements
Applicants must hold a bachelor's degree with a minimum overall grade of 55-60%, depending on the awarding institution. Specific equivalency criteria for UK degrees, including 2:1 classifications, are applicable. Relevant work experience in marketing or analytics is advantageous but not mandatory.
Course Fees
₹33,88,125/Year
Annual Fee
12 months
Total Duration
Living Costs
No Living costs available.
University Scholarships
Commonwealth Master's Scholarships
N/A
Amount
Various benefits
Deadline
Not Available
Southampton Presidential International Scholarship
N/A
Amount
10000 GBP
Deadline
Not Available
External Scholarships
Rochelle Nicolette Perry Memorial Scholarship
N/A
Amount
1250 USD
Deadline
Not specified
Organization of American States (OAS) Academic Scholarship Program
N/A
Amount
Various benefits
Deadline
Not specified
Master's Scholarship
N/A
Amount
Various benefits
Deadline
Not specified
Denise Halbach Performance Scholarship
N/A
Amount
2000 USD
Deadline
15 Apr 2025
Thomas Jefferson Prize in United States History
N/A
Amount
300 EUR
Deadline
Anytime
Eligibility Requirements
No Eligibility Requirements Available
Application Process
No Application Steps Available
News About Abroad
No news articles found
