Gannon University's Bachelor of Science in Marketing prepares students to identify unmet customer needs and develop innovative products and services. The program emphasizes strategic marketing techniques, including advertising, promotion, pricing, distribution, personal selling, and customer relationship management, to build strong, sustainable brands. Students will learn to analyze global market opportunities and craft effective branding strategies, fostering ethical and creative marketing professionals equipped for competitive business environments.

  • Erie, Pennsylvania, United States
  • 4 years
  • On Campus
  • ₹33,83,025/Year

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Program Overview

Gannon University's Bachelor of Science in Marketing prepares students to identify unmet customer needs and develop innovative products and services. The program emphasizes strategic marketing techniques, including advertising, promotion, pricing, distribution, personal selling, and customer relationship management, to build strong, sustainable brands. Students will learn to analyze global market opportunities and craft effective branding strategies, fostering ethical and creative marketing professionals equipped for competitive business environments.

QS World Ranking

Not Available in Not Available

Class Size

400 Students

Key Features

Specializations Available

AI/ML, Systems, Theory, Human-Computer Interaction

Research Opportunities

Access to cutting-edge research labs and industry partnerships

Admission Requirements

PTE Academic

53.0

Key Dates

Application Start time & Deadline

Starting 2025-08-01

Apply before 2125-04-18

Starting 2026-01-01

Apply before 2125-04-18

Program Start

Jul-25

Programme Structure

Courses include:Marketing ResearchStrategic Marketing ManagementStrategic Marketing ManagementMarketing CommunicationsBusiness CommunicationBusiness Policy

Program Highlights

  • Comprehensive curriculum covering all key topics
  • Hands-on projects and real-world case studies
  • Expert faculty with industry experience
  • Career support and placement assistance

Academic Requirements

GPA
3.5

English Language Requirements

PTE Academic
53.0
Overall Score

Additional Requirements

    Applicants must meet general admission criteria, including four units of English, four units of Social Sciences and a Global Language, four units of Mathematics (covering Geometry, Trigonometry, and Pre-Calculus), and four units of Science (including Biology and Chemistry with Labs). These prerequisites ensure a strong foundational knowledge necessary for success in the program.

Course Fees

₹33,83,025/Year
Annual Fee

4 years
Total Duration

Living Costs

    No Living costs available.

University Scholarships

No University Scholarships Available

External Scholarships

Rochelle Nicolette Perry Memorial Scholarship

N/A

Amount

1250 USD

Deadline

Not specified

Organization of American States (OAS) Academic Scholarship Program

N/A

Amount

Various benefits

Deadline

Not specified

Master's Scholarship

N/A

Amount

Various benefits

Deadline

Not specified

Denise Halbach Performance Scholarship

N/A

Amount

2000 USD

Deadline

15 Apr 2025

Thomas Jefferson Prize in United States History

N/A

Amount

300 EUR

Deadline

Anytime

Eligibility Requirements

    No Eligibility Requirements Available

Application Process

    No Application Steps Available

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