The General Business - Advertising program at Lamar University is an interdisciplinary curriculum that integrates the College of Business, Department of Art, and Department of Communication. It combines foundational business knowledge with creative advertising strategies, focusing on the creation, placement, and analysis of information designed to drive sales and brand awareness. The program prepares students to understand market dynamics, consumer behavior, and effective communication techniques essential for successful careers in advertising and marketing.
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The General Business - Advertising program at Lamar University is an interdisciplinary curriculum that integrates the College of Business, Department of Art, and Department of Communication. It combines foundational business knowledge with creative advertising strategies, focusing on the creation, placement, and analysis of information designed to drive sales and brand awareness. The program prepares students to understand market dynamics, consumer behavior, and effective communication techniques essential for successful careers in advertising and marketing.
Not Available in Not Available
400 Students
AI/ML, Systems, Theory, Human-Computer Interaction
Access to cutting-edge research labs and industry partnerships
6.0
Starting 2026-01-01
Apply before 2125-04-18
Starting 2025-08-01
Apply before 2125-04-18
Jul-25
Courses include:2D Graphics3D GraphicsAdvertising Campaign StrategiesConsumer BehaviorMarketing PromotionDesktop PublishingNew Media and Publishing on the Web
Applicants must complete the online ApplyTexas application, submit official transcripts and transcript evaluations, and provide an evaluation of foreign high school transcripts. International students must demonstrate a minimum cumulative GPA of 2.5 on secondary school work. Additional requirements include standardized test scores (if applicable), proof of English proficiency, and all relevant academic records. International applicants with no prior post-secondary enrollment must submit all documents as specified to be considered for admission.
₹7,13,178/Year
Annual Fee
4 years
Total Duration
No Living costs available.
No University Scholarships Available
N/A
Amount
1250 USD
Deadline
Not specified
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Amount
Various benefits
Deadline
Not specified
N/A
Amount
Various benefits
Deadline
Not specified
N/A
Amount
2000 USD
Deadline
15 Apr 2025
N/A
Amount
300 EUR
Deadline
Anytime
No Eligibility Requirements Available
No Application Steps Available
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