This course explores the fundamentals of marketing, focusing on building iconic brands and understanding consumer purchasing behavior. It emphasizes the role of digital marketing platforms, including social media and search engines, as essential tools for modern marketing strategies. The program aims to equip students with both theoretical knowledge and practical skills to succeed in the dynamic digital marketing landscape at Old Dominion University.
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This course explores the fundamentals of marketing, focusing on building iconic brands and understanding consumer purchasing behavior. It emphasizes the role of digital marketing platforms, including social media and search engines, as essential tools for modern marketing strategies. The program aims to equip students with both theoretical knowledge and practical skills to succeed in the dynamic digital marketing landscape at Old Dominion University.
Not Available in Not Available
400 Students
AI/ML, Systems, Theory, Human-Computer Interaction
Access to cutting-edge research labs and industry partnerships
120.0
Starting 2026-01-01
Apply before 2125-04-18
Starting 2026-08-01
Apply before 2125-04-18
Feb-26
Courses include:Consumer BehaviorMarketing ResearchMulti-National MarketingMarketing on the InternetSocial Media MarketingWeb AnalyticsMarketing Policy and StrategyWeb Site and Web Page DesignCooperative EducationMarketing InternshipPublic RelationsRetail Marketing
No academic requirements found.
Applicants must submit a completed application form along with a $50 processing fee. Official transcripts from secondary, high school, or post-secondary institutions, along with diplomas or leaving certificates, are required. Proof of English language proficiency is necessary, and financial documentation must be provided for visa purposes (applicable for F/J visa applicants). A valid passport identification page is recommended. While SAT/ACT scores are optional, they are highly encouraged to strengthen the application.
₹98,446/Year
Annual Fee
4 years
Total Duration
No Living costs available.
No University Scholarships Available
N/A
Amount
1250 USD
Deadline
Not specified
N/A
Amount
Various benefits
Deadline
Not specified
N/A
Amount
Various benefits
Deadline
Not specified
N/A
Amount
2000 USD
Deadline
15 Apr 2025
N/A
Amount
300 EUR
Deadline
Anytime
No Eligibility Requirements Available
No Application Steps Available
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