Marketing is a vital component of any comprehensive business strategy, essential for organizational success across industries. Shorter University offers a Bachelor of Business Administration in Marketing, designed to equip students with the skills to analyze market needs, develop strategic marketing plans through research, and execute effective advertising campaigns. The program emphasizes practical application alongside theoretical foundations, preparing graduates for dynamic careers in marketing.

  • Rome, Georgia, United States
  • 4 years
  • On Campus
  • ₹20,87,338/Year

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Program Overview

Marketing is a vital component of any comprehensive business strategy, essential for organizational success across industries. Shorter University offers a Bachelor of Business Administration in Marketing, designed to equip students with the skills to analyze market needs, develop strategic marketing plans through research, and execute effective advertising campaigns. The program emphasizes practical application alongside theoretical foundations, preparing graduates for dynamic careers in marketing.

QS World Ranking

Not Available in Not Available

Class Size

400 Students

Key Features

Specializations Available

AI/ML, Systems, Theory, Human-Computer Interaction

Research Opportunities

Access to cutting-edge research labs and industry partnerships

Admission Requirements

IELTS

5.0

Key Dates

Application Start time & Deadline

Starting 2025-08-01

Apply before 2125-04-18

Program Start

Unknown

Programme Structure

Courses include:Principles of MarketingConsumer BehaviorInternational MarketingInternet MarketingSport MarketingMarketing Law

Program Highlights

  • Comprehensive curriculum covering all key topics
  • Hands-on projects and real-world case studies
  • Expert faculty with industry experience
  • Career support and placement assistance

Academic Requirements

GPA
2.5

English Language Requirements

IELTS
5.0
Overall Score

Additional Requirements

    Applicants must submit a completed application form along with a $25 application fee. Academic credentials should be evaluated by an approved credential evaluation service. International students are required to demonstrate English proficiency through an approved test. Additionally, applicants must provide official financial documentation verified by a banking institution, confirming sufficient funds to support their studies and living expenses at Shorter University. The university will supply the necessary financial support forms for international applicants.

Course Fees

₹20,87,338/Year
Annual Fee

4 years
Total Duration

Living Costs

    No Living costs available.

University Scholarships

No University Scholarships Available

External Scholarships

Rochelle Nicolette Perry Memorial Scholarship

N/A

Amount

1250 USD

Deadline

Not specified

Organization of American States (OAS) Academic Scholarship Program

N/A

Amount

Various benefits

Deadline

Not specified

Master's Scholarship

N/A

Amount

Various benefits

Deadline

Not specified

Denise Halbach Performance Scholarship

N/A

Amount

2000 USD

Deadline

15 Apr 2025

Thomas Jefferson Prize in United States History

N/A

Amount

300 EUR

Deadline

Anytime

Eligibility Requirements

    No Eligibility Requirements Available

Application Process

    No Application Steps Available

News About Abroad

No news articles found