Strategic Marketing
Akron, Ohio, United States
The Strategic Marketing program at The University of Akron provides a comprehensive overview of essential marketing functions, including market research, branding strategies, and sales management techniques. The curriculum emphasizes the integration of traditional marketing principles with innovative digital and interactive marketing approaches, preparing students for dynamic roles in the marketing industry.
- Akron, Ohio, United States
- 1 year
- On Campus
- ₹71,194/Year
Pros & Cons
Not enough reviews to generate pros and cons
Program Overview
The Strategic Marketing program at The University of Akron provides a comprehensive overview of essential marketing functions, including market research, branding strategies, and sales management techniques. The curriculum emphasizes the integration of traditional marketing principles with innovative digital and interactive marketing approaches, preparing students for dynamic roles in the marketing industry.
QS World Ranking
Not Available in Not Available
Class Size
400 Students
Key Features
Specializations Available
AI/ML, Systems, Theory, Human-Computer Interaction
Research Opportunities
Access to cutting-edge research labs and industry partnerships
Admission Requirements
TOEFL®
79.0
Key Dates
Application Start time & Deadline
Starting 2026-01-01
Apply before 2125-04-18
Starting 2025-08-01
Apply before 2125-04-18
Starting 2025-05-01
Apply before 2125-04-18
Program Start
Aug-25
Programme Structure
Courses include:Process Analysis and Cost ManagementStrategic Financial Decision MakingManagement of Supply Chain and OperationsManaging People in OrganizationsStrategic MarketingInternational Business Environments
Program Highlights
- Comprehensive curriculum covering all key topics
- Hands-on projects and real-world case studies
- Expert faculty with industry experience
- Career support and placement assistance
Academic Requirements
GMAT
3.0
GPA
2.75
English Language Requirements
TOEFL®
79.0
Overall ScoreAdditional Requirements
Applicants must meet general admission criteria, including a GMAT score of 500 or higher (or equivalent GRE, LSAT, PCAT, or MCAT scores). Test waivers are available for candidates with an advanced degree or at least three years of relevant work experience post-bachelor’s. Submission of two recommendation letters, a statement of purpose, and a current resume are also required for application consideration.
Course Fees
₹71,194/Year
Annual Fee
1 year
Total Duration
Living Costs
No Living costs available.
University Scholarships
No University Scholarships Available
External Scholarships
Rochelle Nicolette Perry Memorial Scholarship
N/A
Amount
1250 USD
Deadline
Not specified
Organization of American States (OAS) Academic Scholarship Program
N/A
Amount
Various benefits
Deadline
Not specified
Master's Scholarship
N/A
Amount
Various benefits
Deadline
Not specified
Denise Halbach Performance Scholarship
N/A
Amount
2000 USD
Deadline
15 Apr 2025
Thomas Jefferson Prize in United States History
N/A
Amount
300 EUR
Deadline
Anytime
Eligibility Requirements
No Eligibility Requirements Available
Application Process
No Application Steps Available
News About Abroad
No news articles found
